Jen Dimas, CMO of Egnyte, is a first-time chief marketing officer and has some valuable lessons and experiences to share…
Want Better Reporting and Analytics? First, Ask the Right Questions
The amount of data generated by marketing and sales platforms today is truly fantastic. However, when it comes to generating…
![Eliminate Marketing Chaos with These 5 Steps [Infographic]](https://www.demandgen.com/wp-content/uploads/2018/10/5stepseliminatemarketingchaos-220x165.jpg)
Eliminate Marketing Chaos with These 5 Steps [Infographic]
Sometimes there is just so much work to do that taking a step back to plan and put processes in…
DemandGen Radio: How to be Successful as an ABM Manager
The title of ABM Manager is still new and the idea of having a single role centered around implementing and…
Will Marketing Rule the World?
The short answer is yes, but with a big caveat: Marketing won’t do it alone. The entire world is undergoing…
4 Reasons You Need a Project Manager (Even if You Think You Don’t)
You take your seat on opening night. The lights dim, and a hush falls over the crowd. As the conductor…