David Lewis
Founder & CEO
David Lewis
Founder & CEO
For more than 20 years, CEO David Lewis has been a pioneering innovator in digital marketing, and has overseen marketing for some of Silicon Valley’s leading technology firms. David and his team at DemandGen have been at the forefront of the transformation taking place in marketing by helping 100’s of the top sales and marketing teams around the world incorporate marketing technology to drive predictable and sustainable growth. David is an accomplished speaker, thought leader, host of DemandGen Radio, and author of the #1 book on lead management Manufacturing Demand.
Greg Carver
COO
Greg Carver
COO
As Chief Operating Officer, Greg brings nearly thirty years of operations experience in the high tech and enterprise software industry. As a strategic operator, Greg has consistently proven success as a turn-around executive, change agent and catalyst in taking technology companies to the next level. He is a hands-on customer champion with a passion to build a culture of exceptional client relationships and experiences. As an innovative mentor and determined leader, Greg’s devotion to hard work and team building translates to company success.
Tiffanie Lewis
Director of Marketing
Tiffanie Lewis
Director of Marketing
As Director of Marketing, Tiffanie is responsible for demand generation and customer loyalty programs for DemandGen. Her primary goal is to ensure “we practice what we preach” by executing highly effective demand generation programs to educate and support DemandGen’s customer base. Tiffanie’s extensive experience in marketing operations, digital marketing, campaign development, project management, event planning and customer engagement proves essential in her demand generation efforts showcasing various marketing cloud technologies.
John Bokelmann
Director, Managed Services
John Bokelmann
Director, Managed Services
As Director of Managed Services, John is responsible for building and leading an ever growing team of campaign managers and specialists who work with our clients on marketing campaign development, production, deployment, and reporting. John provides the strategic leadership to the team, helps develop new managed services offerings, and leads the development and implementation of optimized campaign workflow processes to ensure success in our client engagements.
Tom Svec
Director, Marketing Technology Services
Tom Svec
Director, Marketing Technology Services
As Director of Technology Services, Tom and his team develop world-class marketing technology solutions—lead scoring and nurturing programs, analytical systems and processes, and more. With his 10+ years of experience in marketing operations, analytics, campaign programming, sales and marketing alignment, demand generation and lead management tactics, Tom is able to bring the perspectives of both the marketing and sales team to the table to ensure alignment of processes and systems. Tom is certified as an Eloqua Master and an Eloqua Revenue Lifecycle Master, and is a Marketo Certified Technical Consultant.
Our vision was to create a new breed of marketing automation consultants: one that provides both the strategic and technical guidance, as well as marketing automation services to get the work done for our clients. We love being a true extension of our client’s teams and feel honored to work with so many talented people.
Christina Yozallinas
Director, Service Operations
Christina Yozallinas
Director, Service Operations
As Director of Services Operations, Christina brings 13+ years of success in digital and strategic marketing, account and project management, as well as expertise in organization change and process development. Christina helps ensure our team’s operational effectiveness and utilization by establishing operating procedures, streamlining processes, monitoring performance dashboards, and managing our internal systems used by the client services team for project management, collaboration, and learning. She defines and implements our onboarding procedures for new team members and helps ensure smooth facilitation of resource management by aligning client needs with internal resources.
Theresa Gaughan
Director, Human Resources
Theresa Gaughan
Director, Human Resources
Theresa manages the overall strategic direction of human resources—ensuring that DemandGen supports its exceptional team with an exceptional workplace. Her extensive experience in talent management, compensation and benefits, personnel practices, communication and training, and project management enable her to integrate the HR function with DemandGen’s business strategy and growth plan. She holds degrees in design and psychology, as well as a Professional in Human Resources (PHR) certification from UC Berkeley.