Converting
Try to Buy
Read how Ellie Mae was able
to capture thousands of leads through trial
versions of its software and then convert
over 70% of those trial users to licensed
users using Eloqua's program builder and
some guerilla marketing tactics.
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Guide to Lead Scoring Get a copy of DemandGen's Guide to Lead Scoring to discover the process of implementing your lead scoring system.
Landing
Pages Make sure your
users come in for a "safe landing"
with these top-10 best practices for designing landing
pages.
Event
Registration Here are some tips on how to layout your event invitations and reminders to get the most "butts in seats".
Email Design Tips Here are some helpful email design guidelines for Eloqua's email system.
Available
to clients only
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CLIENT RESOURCES
Lead
Scoring Documents (CLIENTS
ONLY)
DemandGen's Guide to Lead Scoring, workbook templates and Sales team deployment guides.
Training
Guides (CLIENTS ONLY)
A collection of helpful Eloqua training guides for email, forms, website tracking scripts, and automated programs.
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