Introducing Campaign LaunchpadTM – the only solution that empowers your marketing team to use the power of Oracle® Eloqua with minimal training while also simplifying and accelerating the process of creating campaigns.
Dramatically Simplify Campaign Creation and Deployment for Your Oracle Eloqua Users
What if your users could create and launch campaigns in under a dozen mouse clicks — and be certain those campaigns adhered to marketing best practices and workflow governance?
What if it only took an hour to get a new team member up and running on Eloqua?
Sound like a dream? It’s not.
Campaign Launchpad enables you to:
- Empower your team to quickly and easily deploy campaigns and report on their performance and impact.
- Deploy the power of Oracle Eloqua to your global field marketing teams and across your organization, while automatically enforcing best practices and workflow governance.
- Slash the time it takes to create and launch campaigns.
- Simplify employee on-boarding and marketing automation training.
- Reduce the demands on marketing operations for training, support and reporting.
- Sleep easy, knowing all campaigns are reviewed and approved prior to launch.
Start using it right away — no integration required. Campaign Launchpad literally installs in your Oracle Eloqua and Salesforce® instance “faster than you can install an iPhone® or Android application.”
Be a Marketing Hero
Campaign Launchpad has the most intuitive campaign reporting dashboard ever created by marketers for marketers. It enables you to monitor the performance of every campaign, from click to close. No BI tools, no complicated reporting analytics to decipher — just a clean set of performance targets and metrics, so you can keep a daily pulse on campaign performance and your team’s contribution to pipeline and revenue.
Best Practice Templates Eliminate the Guesswork
Campaign Launchpad lets you publish a library of “recipes” for campaign workflows and responsive email templates, eliminating the guesswork for your marketing team. Eloqua administrators simply select a program flow and template suited for the task at hand, ensuring best practices are baked into every campaign.
Make Masterpieces Using the Built-In WYSIWYG Email Editor
Campaign Launchpad’s email editor is both intuitive and governance-enabled. Need to lock down regions of a template so your users can’t remove certain copy or images? No problem. Want to make sure your responsive templates stay responsive? Done. You can build new templates from scratch in Campaign Launchpad, or import your existing emails from Eloqua to modify and publish. You can even edit in both html and WYSIWYG mode – it’s your choice!