Measure and track the performance of your email marketing campaigns the right way!
Sophisticated marketers are looking beyond traditional vanity metrics and are digging into engagement trends that look at the health of their email lists and performance of their campaigns and segments, allowing them to gain valuable insights that shape their evolving email marketing strategies. But data and analytics can be overwhelming – especially if you don’t know where to get the data and what to do with the results.
Our performance report solutions can help provide the valuable insights needed to measure performance and engagement necessary for an effective email marketing strategy.
Campaign Reporting Framework & Implementation
This service helps clients determine the framework for campaign reporting, including what fields to incorporate and their relative hierarchies.
Campaign Engagement Reporting
This service provides standard marketing automation system email, web page and campaign analysis reports, along with recommendations for improvement.