As a marketing executive, you know the important contributions that your team provides to the business. But unlike your peers in Sales, who can point to metrics around deals closed and revenue, you struggle to show how Marketing’s efforts directly impact sales pipeline and revenue. DemandGen has combined its consultative, analytical, and systems integration expertise to design and deliver a complete, effective reporting solution for Marketing: the Marketing Performance Management (MPM) Dashboard Service.
Our experts continually monitor and analyze your campaign processes, providing:
- Dashboard requirements and wireframe, which becomes an Excel workbook, delivered at scheduled intervals (or hand-off to in-house team)
- Training and enablement sessions to empower your team to use and interpret Dashboard insights.
Contact Us to learn more about how our Dashboard and Reporting services can help you manage your marketing programs and demonstrate the impact of marketing to your organization. Want to go more in depth on dashboard and reporting? Check out our whitepaper on How to Build a Marketing Metrics and Analytics Dashboard