Last year, bad bots make up just over 25 percent of all website traffic. These bots can wreak havoc on…
Marketo Engage vs. Salesforce Pardot: Which Marketing Automation Platform Is Right for You?
August 2021: This article has been updated with features and functionality made available after the original publish date of November…
DemandGen Radio: The Future of Revenue Depends on You and Adobe
With everything that has happened this year, we’ve seen first-hand how important marketing really is when it comes to delivering…
The Power of Being Proactive: 5 Tips for Marketo Admins to Keep Focused on Building a Best-in-Class System
As a Marketo admin, your day is a constant balance of managing new system requests, fixing system issues, and optimizing…
Need an Experienced Marketo Admin Fast? Consider Outsourcing This Critical Role to a Team of Experts
Every business has experienced some unanticipated challenges (to put it mildly) over the past few months. If you lost your…
Frustrated with Velocity Scripts in Marketo? Let These Free, Easy-to-Use Script Generator Tools Do the Heavy Lifting for You
Why create multiple versions of what’s essentially the same email when you could create a single version with dynamic variables?…
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