The goal of every DemandGen engagement is this – you’re a hero and marketing rocks.
It's about how we engage with you, the relationship, the commitment. We understand that, so we excel at it.
It's Time For Marketing To take Center Stage
With breakthrough marketing technology, new demand generation processes, and the ability to measure marketing’s impact, there’s never been a better time to be a marketer. The opportunity is exciting, but with so much to do, learn, change, and master – you might be feeling this is an overwhelming challenge. The fact is, success involves an intensive commitment to strategy, hard work, and time.
The good news – you’ve found DemandGen and we can help you. In fact, we can make you and your team heroes.
You need quick wins and an ongoing strategy to generate demand for your products and services. DemandGen has the expertise and resources to you get you there faster thanks to our client engagement process that we’ve crafted and refined over many years and hundreds of client engagements.
We dramatically improve alignment between your sales and marketing teams and systems
We help you leverage and optimize your marketing technology stack
We know how to setup your data and build dashboards to show marketing’s contribution to revenue
We know make sure “no lead is left behind” by implementing lead management programs
We will teach you and your team the recipes for success
DemandGen is the partner that helps you get the greatest impact and return from your marketing technology investments. After a decade of helping 100’s of firms, we can help you blueprint and build your own Demand Factory. Yes, we help with strategy, but as important, we roll up our sleeves and work alongside you implementing the plan. The end result? Your organization goes from cost center to revenue driver. Your competitors are left in the dust and you enjoy the personal and professional success beyond what you expected. And at your firm, we have one main goal: Marketing Matters Most.
Our Engagement Process to Help You Outperform
- Discovery – Our demand generation consultants invest in learning you business, your marketing initiatives, goals, and challenges. We dig in and get up to speed quickly.
- Recommendations – We analyze your unique needs and business imperatives to create a project roadmap, blueprints, and recommendations in all areas that matter: people, programs, process, data, reporting, and technology.
- Design – Our team then creates the lead management blueprints, the lead nurturing flows, the lead scoring models, the reporting dashboards. We have the frameworks and recipes that work
- Technical Build – We’re more than big talk – we implement the systems and recommendations for you as an extension of your team.
- Measurement – Our marketing automation consultants work with you to assess the entire process and validate desired outcomes.
- Optimization – We analyze your results and help optimize the programs and systems until results happen. We never set it and forget it.
Regardless of the size or scope of your project, the disciplines of our proven processes, and commitment of our team members still apply. We look forward to taking these transformative steps with you.