John Barrows is super passionate about creating high-performance sales teams and spends almost every minute of every day training and coaching sales teams. In part one of this mini-series on sales and marketing alignment, David and John answer three very common questions you need to hear the answers to:
- Should the Sales Development Rep (SDR) team report into marketing or sales?
- What is the difference between inbound and outbound SDR/BDR functions and skillsets?
- What should leadership do, or not do, to make an SDR team successful?
Twice a month DemandGen Radio airs live, bringing you the top industry experts, thought leaders, authors, marketing technology firms, and senior marketing leaders from around the world to teach YOU the methods and technologies for high-performance marketing. Want to learn more about modern marketing? Check out the previous episode of DemandGen Radio: Tips for Getting Your Stuff Done
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