If you missed last week’s webinar, “How to Implement an Effective Lead Scoring System,” you’ve got another chance! Watch the recorded presentation now. As a part of the Lead LifeCycle Series, our very own President and CEO, David Lewis, highlights various steps marketers need to take to revamp their lead scoring system, including:
- When you should implement a lead scoring system and which model to use;
- How to kick off the project with sales to develop an aligned lead scoring model;
- What changes you’ll need to make to your website, marketing automation system and CRM to implement the lead scoring system; and
- How to use lead scoring to drive inquires and qualified leads into the right nurture programs.
Hurry and watch! This recorded webinar will only be available for a limited time.